GlobeX Promotion is a forward-thinking digital marketing agency specialising in strategic brand promotion.
Rather than relying solely on traditional advertising, we use the power of online promotion to connect brands with targeted demographics, maximising exposure, building reach and driving sales. Our innovative approach harnesses the power of social media to deliver results through cost-effective and organic brand promotion, which often proves more affordable than traditional feed advertising from the likes of Meta and Google.
Promotion Vs Advertising: What's the difference?
Advertising has many negative connotations, often synonymous with unwanted pop-ups and cookie-generated spam. Even when customers are offered a great deal or service, the fact a product or service has been delivered through a sponsored ad is enough to disway a cusfomer from completing a purchase. What's even more fustrating is that neither ad platforms nor clients are given much of an option of how, where and when their adverts appear.
Promotion, on the othe hand, represents a wholly more positive way of pairing brands and customers. Promotion offers a trusted and reccomened suggestion to an audience, compelling them to buy or try or the service/product. Promotion also works by offering only one product to customers, rather than exposing them to a flurry of competing brands, leading to choice paralysis and less sales.